French Cool Girl Beauty Edit

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By Jade Reason

Once upon a time, a girl lived her dream of living and working in New York City (wink, wink) and to my surprise, I still get nostalgic and sentimental whenever fall arrives and naturally being from New England, I’ve grown accustomed to the usual and familiar autumn routine that generates back-to-school energy permeating the air. With a new season comes a fresh start. A clean slate. The start of fall is the perfect time to freshen and revive my beauty routine. First step: I do a makeup overhaul. So I'm purchasing a few new makeup products to complete my seasonal look. I'm replacing all the lightweight skincare products I used in the summer for richer, more moisturizing ones. And I’m eager to dive into the cool, moodier shades of fall.

According to sources, the hottest makeup and beauty looks this upcoming season. Spoiler: Many of them radiate "French cool girl." Ahead, discover inspo for your fall makeup mood board and the products you'll need for each autumnal moment.

Trust me, keep scrolling down and see what's in our makeup bag for fall. I’m sharing all of our picks in every category, from skincare to makeup, cosmetics, hair care, fragrance and beyond, these beauty products will help build my winter beauty routine. Channel your inner french girl with a burgundy lip.

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These 50 Timeless Trends Are Already Defining Fall 2024

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By Jade Reason

As I sit down at my desk and prepare to schedule content for the month of October on my google calendar, I suddenly realized I’ve been way too busy to notice that autumn is officially here. Where did the time go? I’ve been contemplating about this season’s trends and which ones I’ll be assimilating into my wardrobe. As per usual, there are copious amounts of trends to choose from, and we preferably like to consider our purchases before we invest rather than the alternative of compulsively buying fleeting trends that will dissolve faster than J.Lo’s marriages. If we're being honest, it can be overwhelming to discern what's worth buying for the season. Do you invest in a brand-new pair of boots? Sumptuous knitwear? Or outerwear? Of course, we are talking longevity here. Whatever your sartorial preference, deciding can be a challenge, even if you've spent time daydreaming about fall. We'd argue that one of the best places to start when it comes to shopping for the fall is with jackets and handbags.

When fall arrives, the calendar is finally giving us the green light of approval to clear out our closets to make room for new staples-we start pulling storage bins out from underneath our beds and opening up our drawers so we can rewear our favorite knits, jeans, and jackets. It's still hot in Los Angeles, but you can never be too prepared when it comes to planning your fall wardrobe, especially if you're stocking up on the latest fall trends. For us fashion editors, it's natural that we flow with the current waves of trends without exception. Although there are dozens of new designs we're eager to try this season, we have to prioritize what's in our daily rotation so we accommodate enough closet space for the spouse. Or at least nefariously pretend to make space. As such, we decided to decipher all the trends our editors are investing in this season and the ones staying in storage.

Equally and similarly to what I did for trendy and transitional-weather basics, I selected 48 wearable, somewhat timeless fall trends that I think your wardrobe will greatly benefit from. From boots, denim, trousers, knit dresses, A-line skirts, jewelry to outerwear and color trends, these have already started making their way into my closet, and I'll continue to shop for them as the chilly weather settles in. After hours of scrolling, inquiring, and, yes, shopping, I came up with a list of the 48 items that are destined to reach ubiquity this fall.

In case you're searching for some fall shopping guidance amid the very saturated marketplace, I’ve rounded up the most elegant wardrobe pieces for you to scroll on to shop timeless, wearable trends yours truly is stocking up on and find out which ones made the cut. Below, shop all of the items and silhouettes we're dreaming about for fall and beyond. Happy Shopping!

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